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The Consumer adVentures show brings you behind the scenes of emerging Challenger Consumer Brands in Europe. Host Giorgia Pasqualetto interviews entrepreneurs and experts in the space to understand what it takes to start and grow a successful new Consumer Goods venture.
Episodes
Saturday Jul 03, 2021
Saturday Jul 03, 2021
Anna Szymanowska is the founder of Fighter Shots, the UK made, all natural, daily energy shots that help boost immunity, reduce fatigue and improve overall wellbeing.
Anna always wanted to start her own business and, after an international career in industrial engineering, she moved to London to study business and worked in different companies before founding Fighter Shots with the help of an MBA classmate.
Among others, in the episode we talk about:
- How the network and the connections Anna created and the people she met were fundamental for the growth of her business
- How the crowdfunding campaign on Crowdcube helped them raise funds and awareness
- Different challenges at different stages of the company and the importance of making sure that the product and production make economic sense to be able to scale
Fighter Shots website: https://fightershots.co.uk/
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